HYDE PARK GROUP
Corporate Identity program for Hyde Park Group, LLC, private investment banking services. The concept for this logo is the "Lydian Coin", historically considered to be the world's first coin, and the beginning of commerce. I meticulously redrew the coin and had a multi-level die hand sculpted to accurately reproduce the coin. I then foil embossed the coin on letterheads, business cards, envelopes, presentation folders and brochures on beautiful papers for a very rich and sophisticated corporate identity. I also created a flash web page in which the coin rotates and morphs into the full logo with contact information for further confidential consultation. The result is a very solid, unique, and old world corporate image to instill confidence and capability to the high end clientele that Hyde Park Group serves.

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